Navigenics

Navigenics is a health focused genetic testing and analysis service.

The problem I was asked to solve was how to present the DNA findings, which could be heart wrenchingly difficult - for example a customer reading he or she had a 50% chance of developing Alzheimer's.

After interviewing stakeholders, current customers, and analyzing current confidential medical patient paradigms, I designed a user flow, information architecture and interaction patterns that gently guided the novice and experienced client through the data acquisition, review and interpretation process.

Consumer
©2012 Mary Lukanuski